Physical Insights
Location Analytics
Google Analytics for the real world.
See the physical journey the way you see your website — who passes, who enters, where they dwell and where they don't.
What it does
- Passing-traffic conversion: lookers vs bookers
- Dwell-time heatmaps and blue-dot wayfinding
- Venue-vs-venue benchmarking across your estate
Unlocks on the Capture tier.
Works with
Follow the thread
Where this product delivers most.
The art of the possible
From a report to a response
Purple shows you the dead aisle and the power zone. Beyond can wire that live movement into your merchandising and staffing systems — so a dead aisle gets a high-margin end-cap, and an offer fires the moment a verified, opted-in visitor lingers.
A Beyond capability — the art of the possible, built on Purple's proven foundation.