Shopping centre WiFi that names the footfall — and proves it to tenants.
One login, the whole centre.
A centre sees millions of visits and can’t name one shopper — or prove to a tenant which unit they walked past. Purple turns one login into whole-centre coverage, opted-in first-party data and footfall analytics across every level (Midsummer Place saw +40% opt-ins); Beyond wires that into your CRM, your tenant reporting and your leasing case — so the shopper is recognised centre-wide, each retailer sits in its own bubble, and a premium rent has hard dwell-and-footfall proof behind it.
The ten seconds your shopper never notices.
A first-time shopper connects.
A branded centre welcome, one tap — recognised on every level, no form per store. An anonymous visit becomes a known, opted-in shopper.
The returning shopper, recognised.
Recognised centre-wide, not re-asked. As they dwell near a unit, Beyond can trigger the offer keyed to exactly where they’re standing.
The centre floor team, on the map.
Role-scoped access to a live footfall map — a lost-child page answered, a tenant’s power zone proven, a contractor revoked the moment their job closes.
Your shopper never noticed the tech. Your team never lifted a finger.
Midsummer Place lifted opt-ins by +40% with one centre-wide login — and Location Analytics turns every level into the footfall proof a premium rent is built on, over the hardware you already own.
Not a reseller — a national operator you can meet in person
Beyond runs and supports live WiFi estates across South Africa — deployed, integrated and kept POPIA-compliant on the ground, not from a call centre in another timezone. Your shopping malls run on the same team that keeps 430+ venues online.
Across our estates we've delivered 11.9M+ guest logins and 1.7M+ POPIA-compliant opt-in records — first-party data that turns a login into a relationship.
Built on Purple — the platform trusted by some of the world's biggest brands, proven across 80,000+ venues in 90+ countries. We make that foundation yours.
The guest WiFi Purple already proves
With Purple’s Unified Accounts, Midsummer Place lifted opt-ins by +40% — one login, recognised across the whole centre.
One login, the whole centre
Unified Accounts give a shopper a single identity across every level and retailer — no repeat forms, no junk data. Midsummer Place lifted opt-ins by +40% this way.
Footfall you can finally name
Location Analytics maps footfall, dwell and zone-to-zone flow across levels from the access points you own — lookers vs buyers, repeat-visit rate, anchor-tenant attribution.
Every tenant in its own bubble
Multi-tenant isolation keeps each retailer’s traffic separate with a branded splash per store; guest, staff and back-office never mix.
Family-safe by default
AI Shield filters inappropriate content at the DNS layer across the whole centre, deployable in minutes.
Compliant, integrated
ISO 27001 / 9001 certified, GDPR / CCPA / POPIA-aligned, and connected to 400+ CRM and marketing systems (Salesforce, HubSpot, Klaviyo) over your existing hardware.
What Beyond adds with your CRM & leasing
The first-time shopper
They connect once and are recognised across the whole centre; when they dwell near a unit, Beyond can trigger the offer keyed to where they actually are — a flash sale for that store, not a centre-wide blast.
The returning shopper
Recognised centre-wide, not re-asked. Beyond can wire your loyalty scheme so the perk they’ve earned follows them level to level.
The leasing & marketing team
Beyond can turn dwell-and-footfall into a tenant-ready report — which unit got the traffic, which promotion moved it — the hard proof behind a premium rent or a service-charge line.
The centre-management floor team
Passwordless, role-scoped access; a lost-child page or a footfall dispute answered from the live map; and a contractor’s access revoked the instant their job closes.
The pop-up & seasonal tenant
A branded splash and its own isolated bubble stood up in minutes for a Christmas pop-up, then torn down clean.
You keep your CRM, your leasing systems, your retailers’ own tills and your access points. Beyond integrates with what you already run and isolates each tenant rather than touching them. No forklift upgrade.
Where this venue fits
Connect
- Branded captive portal in 25+ languages
- Frictionless entry on hardware you own
- Network health & coverage analytics
Capture
- Conscious-choice opt-in capture
- Verify — the digital bouncer that blocks fake emails
- Sync to 400+ CRMs (Salesforce, HubSpot, Zoho)
Engage
- SecurePass frictionless auto-connect
- Location & time-triggered journeys
- Loyalty & reward integration
Power-Ups for this venue
Bolt-on licences that switch on more without a new platform:
- AI Shield
- Insight Surveys
Where to go next
Frequently asked
Can each retailer have its own branded login?
Yes — multi-tenant isolation gives every store its own branded splash and separate traffic on the shared network.
How do I prove footfall to a tenant?
Location Analytics reports footfall, dwell and zone flow per unit — the hard proof behind a lease renewal or a service charge.
Do shoppers log in at every store?
No — Unified Accounts recognise them once across the whole centre. Midsummer Place lifted opt-ins by +40% this way.
Is browsing family-safe?
Yes — AI Shield filters inappropriate content at the DNS layer, live in minutes.
Do we have to replace anything?
No. Beyond integrates with your CRM and leasing systems and runs on the access points you already own.
See the whole centre recognise one shopper.
Book a 30-minute walkthrough and leave with a mapped rollout for your CRM and a tenant-ready footfall report.