Reading as Marketing & guest engagement

Student Accommodation WiFi that grows your resident list.

The people your development already serves are the audience you're paying an agency to find. The login is where you meet them — once, with consent, on data you own.

The load you're carrying

You onboard them in September and can’t reach them again until they’re complaining.

Every visit adds a named, opted-in contact you can talk to again — not an anonymous device count.

What Beyond adds — the art of the possible

Wired into the systems you already run

Unified Accounts

One identity, every touchpoint

Purple recognises the same resident across every block in the portfolio, after one login. Beyond can wire that single identity into your property-management system — so a resident who moves between buildings keeps one account for the whole tenancy, and the day that tenancy ends, the account ends with it.

Location Analytics

From a report to a response

Purple shows you which shared spaces residents actually use and which sit empty. Beyond can wire that live movement into your property-management system — so the lounge nobody sits in is worth reconsidering at the next refit, and the laundry that queues every Sunday gets a second machine before anyone logs a complaint about it.

SecurePass

Recognition that does something

Purple proves the returning resident is here. Beyond can wire that verified reconnection into your property-management system — so their own devices rejoin the moment they walk back into the building, and their access is opened with the tenancy and closed with it.

Where it lands

Five zones, five owners

The same five zones the city map shows for your development — and the department that owns each one.

Zone 01

Entrance & lobby

Move-in day without the queue — the key and the network arrive together.

Owned by Lettings

Zone 02

Apartments

WiFi that moves in with them and stays private to their four walls.

Owned by IT & network

Zone 03

Amenity floor

Gym, lounge and co-work space on one resident identity.

Owned by Resident experience

Zone 04

Comms room

Per-unit router cost removed — one network, many private bubbles.

Owned by Asset management

Zone 05

Concierge desk

Access granted with the tenancy and revoked the day it ends.

Owned by Building operations

Purple's global reach

Proven platform, deployed by people you can meet in person

Purple runs the guest WiFi for some of the biggest names in retail, banking, hospitality and sport. Beyond's own team deploys it, integrates it and supports it from South Africa. Your student accommodation run on that team.

80,000+venues on Purple
90+countries
440Mlogins a year
Marketing & guest engagement

Let's map it against your resident journey.

Book a 30-minute walkthrough. We'll map your venue, your systems and the first thing worth switching on for your desk specifically.