Reading as Marketing & guest engagement

Care Homes & Assisted Living WiFi that grows your resident list.

The people your site already serves are the audience you're paying an agency to find. The login is where you meet them — once, with consent, on data you own.

The load you're carrying

A family asks how their relative's stay is going, and there's no real number to answer with.

Every visit adds a named, opted-in contact you can talk to again — not an anonymous device count.

What Beyond adds — the art of the possible

Wired into the systems you already run

Unified Accounts

One identity, every touchpoint

Purple recognises the same visitor across every site you run, after one login. Beyond can wire that single identity into your visitor and administration systems — so a family member returning to a different clinic isn’t registered from scratch again, and the consent they already gave travels with them instead of being asked for at each door.

Location Analytics

From a report to a response

Purple shows you where visitors gather and how long they wait. Beyond can wire that live movement into your facilities and scheduling systems — so a corridor backing up at visiting hours is seen while it can still be fixed, and a first-time visitor is guided to the right ward or room on their own phone instead of stopping at the front desk.

SecurePass

Recognition that does something

Purple proves the returning visitor is here. Beyond can wire that verified reconnection into your visitor and appointment systems — so someone coming back to the same clinic connects without a second registration form, and the directions to the right ward are waiting on their phone instead of at the front desk.

Where it lands

Five zones, five owners

The same five zones the city map shows for your site — and the department that owns each one.

Zone 01

Reception & visiting

A family visitor connects without asking anyone for a password.

Owned by Front of house

Zone 02

Resident rooms

Each room its own private network, and the resident's own devices just work.

Owned by IT & network

Zone 03

Lounges & dining

The shared spaces carry the same sign-in as the rooms.

Owned by Resident experience

Zone 04

Care records

Kept on their own lane, never beside a visitor's phone.

Owned by Governance

Zone 05

Agency & rota

A carer's access ends the day their placement does.

Owned by Registered manager

Purple's global reach

Proven platform, deployed by people you can meet in person

Purple runs the guest WiFi for some of the biggest names in retail, banking, hospitality and sport. Beyond's own team deploys it, integrates it and supports it from South Africa. Your care homes run on that team.

80,000+venues on Purple
90+countries
440Mlogins a year
Marketing & guest engagement

Let's map it against your resident journey.

Book a 30-minute walkthrough. We'll map your venue, your systems and the first thing worth switching on for your desk specifically.