Buses & Taxis WiFi that grows your passenger list.
The people your operation already serves are the audience you're paying an agency to find. The login is where you meet them — once, with consent, on data you own.
The same commuters twice a day, and no way to reach one of them.
Every visit adds a named, opted-in contact you can talk to again — not an anonymous device count.
What already works for marketing & guest engagement
High-density connectivity across the terminal, with Paid WiFi run as a revenue line instead of a cost.
Wired into the systems you already run
From a report to a response
Purple shows you which stops and which runs actually carry people, hour by hour. Beyond can wire that live movement into your scheduling and depot systems — so a route running empty at ten is re-timed on evidence, and a vehicle that drops off the network on the same stretch of road is flagged before a driver reports it.
One identity, every touchpoint
Purple recognises the same passenger across the whole fleet, after one login. Beyond can wire that single identity into your scheduling and service systems — so someone who connected on the morning run doesn’t sign in again on the way home, and a service message reaches the riders on that route rather than everybody.
Recognition that does something
Purple proves the returning passenger is here. Beyond can wire that verified reconnection into your fleet and scheduling systems — so a regular rider’s phone joins the moment they board, with no login screen between them and a service update.
Five zones, five owners
The same five zones the city map shows for your operation — and the department that owns each one.
Onboard
The vehicle itself, where every passenger arrives on a link paid for by the megabyte.
Owned by Passenger experience
Ranks & stops
The wait before boarding, long enough to sign in once and be known on the next trip.
Owned by Front of house
Fare & payments
Card readers and validators on their own lane, never beside passenger traffic.
Owned by Commercial
Driver & cab
Access that belongs to the shift, not to the vehicle.
Owned by IT & network
Depot & yard
Where a vehicle syncs everything it could not afford to send on the road.
Owned by Fleet operations
Proven platform, deployed by people you can meet in person
Purple runs the guest WiFi for some of the biggest names in retail, banking, hospitality and sport. Beyond's own team deploys it, integrates it and supports it from South Africa. Your buses run on that team.
Who else is in the room
Others on the same thread
Let's map it against your passenger journey.
Book a 30-minute walkthrough. We'll map your venue, your systems and the first thing worth switching on for your desk specifically.